CRISIS: DANGER AND OPPORTUNITY

 
Wej.ji is a Chinese ideogram and means Crisis.

Wej.ji is composed by two words, Danger and Opportunity...and it's true (as well as amazing): these are the two main ingredients of all the critical moments everyone can face in life. It's up to you, then, to be a real able cook and exploit these elements in order to bring out the light or the darkness.

This is the best way I can find to introduce two dear friends of mine, Anna and Nico, who manage a super-duper shop in Verona, called FOLKS!
When I think and talk about FOLKS I only see their cheerful personalities, which joined together and gave birth to this concept shop during a hard period in terms of economy...in Verona (!!!), one of the most anti-receptive-attitude places all over the world!

Anna and Nico's hard good will and belief, enabled FOLKS to become a huge retail corner in the city!!

What's more (and most important to me): they are NOT ONLY two lovely friends or a sweet couple BUT are a close and great example of how things can be great if you allow the best side of the crisis to emerge!

You're all invited to enter and...feel like home!

www.folksverona.blogspot.com